Bernhart Associates Executive Search, LLC, collects and compiles salary data from thousands of marketing professionals during the course of each year to produce this digital marketing salary guide.  Data shown in the table below is from information collected during 2016.  Sources: Active candidates, prospective candidates, active clients, past clients, associates and partners.  Salary data collected by Bernhart Associates Executive Search, LLC, is not independently verified.

Position Title Metro Areas Pop. 20M to 2.5M Metro Areas Pop. 2.5M to 250K Metro Areas Pop. Below 250K
Minimum Mean Maximum Minimum Mean Maximum Minimum Mean Maximum
Manager of CRM $88,744 $109,871 $118,286 $85,789 $110,353 $119,820 $69,538 $78,223 $103,056
Director of Digital Marketing $131,384 $148,274 $164,937 $123,414 $141,626 $149,129 $112,378 $124,537 $136,157
CRM Analyst $73,104 $83,187 $94,373 $62,028 $73,449 $78, 553 $55,284 $61,093 $74,776
Vice President of CRM $177,337 $202,628 $243,073 $168,509 $182,243 $204,736 N/A N/A N/A
Vice President of Marketing $178,803 $213,546 $252,488 $170,974 $201,283 $222,893 N/A N/A N/A
Director of CRM $124,908 $133,464 $148,184 $115,322 $129,038 $140,689 N/A N/A N/A
Manager of SEM $87,558 $112,673 $139,337 $82,453 $106,785 $123,346 $66,442 $74,143 $96,338